The Pearly Whites Difference
Nobody looks forward to going to the dentist. So we’ve thought about every moment of your visit, with one goal: to give you the best patient experience in the country.

Before you arrive
You can book online at any time, or call and speak to someone at the practice. Before your visit, we’ll ask you to complete your medical history and forms online, so there’s no clipboard waiting for you in reception and more of your appointment is spent on you.
When you walk in
You’ll be greeted by name. We’ll offer you still or sparkling water, tea or coffee while you settle in, and if you’re feeling nervous, you only have to tell us.

We think of it as hospitality as much as healthcare. It’s the small things that make a visit feel easy.
In the chair
Your appointment isn’t rushed. There’s time to talk about what’s worrying you and to ask questions, and there’s a TV with noise-cancelling headphones above every chair if you’d rather watch something.
We don’t just tell you what’s happening with your teeth; we show you. Close-up photos, a 3D scan of your mouth and AI analysis of your X-rays mean you see what your dentist sees, on screen, as we talk it through. Seeing is believing.
Our advice
We only ever recommend exactly what we’d recommend to our own parent, child or sibling.
That’s our promise. You get honest advice and clear options with the costs written down, and nothing is booked until you’ve decided. There’s never any pressure.
Where we can, we choose the gentlest treatment that will last, keeping as much of your natural tooth as possible, from treating early decay without drilling to helping a deeply decayed tooth heal itself.
The people behind it
None of this works without a happy team. Everyone here is paid the London Living Wage or more, and a settled team means you’ll see familiar faces visit after visit.
See for yourself
The best way to understand the difference is to come in. Your first visit is a new patient examination for £49 (usually £79), including routine X-rays.